by Amy Cann | Feb 3, 2025 | Artificial intelligence, Digital Marketing, E-Commerce, Technology
Ever-changing digital marketing with the leading edge of artificial intelligence is a radical shift from the ancient tradition of engaging with consumers. It ranges from making personalization possible to automating the most mundane tasks. AI has changed marketing...
by Amy Cann | Jan 27, 2025 | Content Marketing, Customer Experience, Digital Marketing, E-Commerce, Technology
The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels, and YouTube Shorts are changing the way brands interact with their communities. The platform provides brands with powerful and engaging ways to communicate with their...
by Amy Cann | Jan 20, 2025 | Cybersecurity & Data Protection, Technology, Website Security
Businesses in this digital age manage a high level of personal information: from client contact details to browsing behavior. As more and more people raise issues over sensitive information held by businesses or across the internet pressure mounts on these policies...
by Amy Cann | Jan 13, 2025 | CMS, Customer Experience, E-Commerce, Technology, Website Design
Introduction: In the digital age, a business’s first point of contact with its potential customers is often that website. A website speaks both to the expression of the brand and as support for navigation, interaction, and transactions. However, beyond...
by Amy Cann | Jan 6, 2025 | Content Marketing, Customer Experience, Digital Marketing, E-Commerce, Technology
Introduction: Social commerce has, therefore, emerged as the current transformative force in the landscape of retailing; while bringing together the best conveniences of e-commerce with the interactive as well as engaging nature of social media, this type of commerce...
by Amy Cann | Dec 30, 2024 | Artificial intelligence, Machine Learning, Technology
Artificial intelligence is swiftly changing businesses and broadly transforming the entire global job market by replacing many tasks that should have been done by humans. Products of AI, such as machine learning and robotics, have improved the efficiency and...
