by Amy Cann | Feb 24, 2025 | Content Marketing, Digital Marketing
Introduction: Email marketing will remain one of the main business tools for companies in 2024. The more the trends of digital technologies increase and the expectations of consumers grow, new approaches are not only necessary but more than enough to be out of the...
by Amy Cann | Feb 17, 2025 | Customer Experience, User Experience Design, UX Research and Testing, Website Design
Introduction: Among all the other factors that make a website appealing, typography takes the edge. It reflects the main design and aesthetics of a website, and directly impacts the view of a user. Typography also plays an important role in the functionality of a...
by Amy Cann | Feb 10, 2025 | Customer Experience, User Experience Design, UX Research and Testing, Website Design, Website Security
With the domination of mobile devices over online content, a mobile-first design approach is very important to be user-friendly to make sure the experience is seamless and engaging. Here are the best practices for designing using a mobile-first mindset: 1. Prioritize...
by Amy Cann | Feb 3, 2025 | Artificial intelligence, Digital Marketing, E-Commerce, Technology
Ever-changing digital marketing with the leading edge of artificial intelligence is a radical shift from the ancient tradition of engaging with consumers. It ranges from making personalization possible to automating the most mundane tasks. AI has changed marketing...
by Amy Cann | Jan 27, 2025 | Content Marketing, Customer Experience, Digital Marketing, E-Commerce, Technology
The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels, and YouTube Shorts are changing the way brands interact with their communities. The platform provides brands with powerful and engaging ways to communicate with their...
